SOCIAL MEDIA HIGHLIGHTS
In the last few months, we have taken a fresh approach towards traditional social media communication and have run multiple social media engagement campaigns to showcase different facets of our personality across different social media channels. Here are some glimpses of the same:
THE ECO SHOP
On World Environment Day, Brigade Group sought to address the growing concern of hyper-consumerism. In order to raise awareness about fast fashion and hyper-consumerism, Brigade Group in association with World Trade Center, Bengaluru set up an Eco Shop. Every employee working at WTC was encouraged to give away any items that were of no use to them. All the items were displayed at the Eco Shop, and were free of cost, free for anybody to take. We also placed a donation box at the shop for voluntary donations. With this initiative we were able to touch the lives of atleast 40 people.
BRIGADE CLOCK TOWERS - BUILDING ICONIC STRUCTURES
In creating iconic projects, we have pioneered the construction of iconic clock towers at our projects. We have constructed 11 clock towers thus far, ranging 27 to 45 meters in height.
THE INDIAN MUSIC EXPERIENCE GRAND LAUNCH - CONTEST
In celebrating the launch of IME, Brigade Group held a contest on social media asking people to share a song that reminded them of home. The results were indeed musical!
NIRUPA SHANKAR AT TEDx CMRT TALK
Nirupa Shankar, Executive Director of Brigade Enterprises is a second generation entrepreneur and has played a monumental role in the development of the hospitality sector at Brigade. She also has been instrumental in setting up Brigade REAP and a co-working space called BUZZWORKS.
In this talk, she shares her life experiences of being a second generation entrepreneur and the struggles that came along.
Her journey answers some of the most asked questions and inspires everyone to find the “purpose” of their lives. This talk was given at a TEDx event using the TED conference format but independently organized by a local community.
This Women’s Day, we did something special. We asked every Brigadier to write a message about any woman in the office and place it in a box we kept in the lobby. Over 5 days, we received over 150 messages. We organised a video shoot with a few women where they read out the messages in front of the camera, for the first time! The reactions were incredible!
Senior Management Quotes
Pavitra Shankar, Executive Director, Brigade Group, sharing her thoughts on the real estate market.