Brigade General

FROM THIS ISSUE

General | August 2021

What’s more important, process or outcome?

What’s more important,  process or  outcome?

Most of us are usually more focused on outcome as an indicator of achievement of goals. However, for teams to work efficiently and productively, following the right process can help ensure the right outcome is achieved with minimal risk, variability, and waste of time. At Brigade, we are known to be a process-oriented organization, many of these be...

General, Brigade Group
General | August 2021

Hyderabad: Our brightest spot of FY 2020-21

Hyderabad: Our brightest spot of FY 2020-21

Our comeback in the residential sector was remarkable and we believe there are multiple reasons for it: having the right projects in the right locations at the right prices, customers continuing to trust our quality and service, our focused marketing campaigns, the high quality of our sales team and all-time low-interest rates, all played a decisiv...

General, Brigade Group
General | August 2021

Brigade Experience Lounge - A brand new experience with customer delight at the centre

Brigade Experience Lounge - A brand new experience with customer delight at the centre

Great organisations only become that way by keeping the customer at the heart of the brand. At Brigade, it’s a value we hold dearly, and which translates into a transformational experience every time customers come in touch with us. The latest testament to this belief is the state-of-the-art Experience Lounge at the World Trade Center, Bengal...

General, Brigade Group
General | August 2021

Utopia Experience Centre - A first-of-its-kind innovation that makes customer experience both interactive and immersive

Utopia Experience Centre - A first-of-its-kind innovation that makes customer experience both interactive and immersive

Brigade Cornerstone Utopia, is a mixed-use development positioned as a smart community with an extraordinary, adaptable and authentic ecosystem designed for the future. In line with our marketing strategy and as a sales aid that specifically showcases the sustainable / green highlights of this project, we created a unique ‘Interactive Wall Di...

General, Brigade Group
General | August 2021

A day out on the pitch

A day out on the pitch

A day of cricket was organised for employees to connect and alleviate stress. The exciting match took place at the cricket ground at Brigade Meadows where other than the cricket pitch, the multitude of amenities with dedicated spaces are a sheer delight. So, it wasn’t a surprise to see people make the most of it with a spontaneous game. Stres...

General, Brigade Group
General | August 2021

Taking the lead on sustainability and self-reliance

Taking the lead on sustainability and self-reliance

A more resilient and sustainable economy depends on the shift that we as a community make. As the world is battling the onslaught of the pandemic, a massive environmental crisis seems imminent. The struggles with the problem of waste management, power deficits and water insufficiency are nothing new. It is heartening to note that in some of our com...

General, Brigade Group
General | August 2021

The Power of Green Action

The Power of Green Action

Corporate ambition and green action must go hand-in-hand in an attempt to create a better world for all of us. As a part of our 30th year celebration almost 5 years back and our CSR initiative, we at Brigade had pledged to plant 30,000 trees across the cities we are present in. We are delighted to report that, not only did we persevere and reach th...

General, Brigade Group
General | August 2021

The Brigade Signature ride cycle for a cause

The Brigade Signature ride cycle for a cause

The Brigade Signature Ride – Cycle for a Cause was held on 10th Jan’21 at Brigade Signature Towers. The exclusive ‘Invite Only’ event saw Bengaluru’s top 100 CEOs and CXOs cycle across the villages of Hoskote on a 40 km long trail. The race was flagged off by Mr. Bhaskar Rao - Additional Director General of Police, Ms....

General, Brigade Group
General | August 2021

Vaccination Drive - A smooth drive to a safer tomorrow

Vaccination Drive - A smooth drive to a safer tomorrow

Reinforcing our commitment towards our employees, we’ve taken necessary measures to ensure they are healthy, physically and mentally, through multiple programs and initiatives. In addition, we also conducted a vaccination drive bearing in mind the COVID-19 precautions, for all employees and their loved ones to ensure they stay protected. T...

General, Brigade Group
General | August 2021

What Great Leaders Do

What Great Leaders Do

In my view, a leader is a leader irrespective of the title/designation they carry in the corporate world or otherwise. I believe that leadership is an individual’s character with a combination of specific skill sets and does not depend on their hierarchical position. They are the ones who can think and act individually and holistically in con...

General, Brigade Group
General | August 2021

Women's Day Will It. Want it. Woman It

Women's Day Will It. Want it. Woman It

8th March’21 - International Women’s Day took on a bold avatar at Brigade. The day’s celebrations that were organised at Sheraton Grand Bangalore witnessed a choreography session by Mr. Lourd Prem Vijay and fitness talk by Mr. Umar Farooq. Ms. Nirupa Shankar and Ms. Pavitra Shankar shared their experiences on work-life balance, br...

General, Brigade Group
General | August 2021

Converting an Under-The-Flyover Space into a Crossover Park!

In association with The Ugly Indian, Brigade has helped spruce up various areas in Bengaluru for many years now. Our earlier efforts include Mukunda Flyover, Race Course Flyover, Yeswanthpur Railway Station and Sandalwood Metro Station, to name a few. Our latest endeavour was the rejuvenation of the space below the Kodigehalli flyover on the Outer ...

General, Brigade Group
General | August 2021

Awards & Accolades

The Estate Awards 2020 organised by Franchise India awarded Brigade three prestigious awards for our projects in Residential, Commercial and Retail - Brigade Cornerstone Utopia, Brigade Tech Gardens and Orion Mall at Brigade Gateway, respectively.

General, Brigade Group
General | August 2021

Celebrating excellence

Brigade Group has the distinction of being awarded India’s Best Workplace in the Real Estate industry. Brigade has earned this prestigious recognition, having excelled in the five core dimensions of building high-trust and a high-performance culture – Credibility, Respect, Fairness, Pride and Camaraderie. This study identifies Best Work...

General, Brigade Group
General | August 2021

Sustainability – The Essence of 21st-Century Workspace

Sustainability – The Essence of 21st-Century Workspace

From being a premium alternative to becoming an undeniable growth asset, sustainability has evolved significantly in the real estate industry. One of the key drivers of this change is the younger workforce that has a strong inclination towards sustainability. This transformation is manifesting more sustainable actions at workspaces. 1. Green const...

General, Brigade Group
General | August 2021

Do tech-savvy people prefer working in the office?

Do tech-savvy people prefer working in the office?

During the lockdown, work from home seemed to be a convenient alternative and everybody sensed a paradigm shift towards remote work. However, tech-savvy people whose work relies on high-end systems and more sophisticated software, realized what they are lacking - the office environment and updated systems. A traditional workspace has certain advant...

General, Brigade Group
General | August 2021

Effective HR tips to improve talent management

Effective HR tips to improve talent management

Human Resource is the backbone of an organization. The team is responsible for acquiring the best talents for the firm and managing them to create a harmonious work environment. Since HR plays such a crucial role in talent management, it’s advisable to devise certain strategies to improve the overall organizational system. Here are some of the HR...

General, Brigade Group
General | August 2021

Developing a learning organization

Developing a learning organization

A learning organization values both organizational growth as well as employee development. Such a learning environment aims to create a thriving company culture and hone employee’s skills. This implies allowing enough space for freedom and flexibility to experiment and set the ideal system. Here are some of the measures that a company can imp...

General, Brigade Group
General | August 2021

Creating a safe workspace for the post-pandemic era

Creating a safe workspace for the post-pandemic era

It is not unknown that the COVID-19 pandemic has reshaped the world of work. It showed leaders the transformational possibilities in the workspace. However, the topmost priority for organizations is to create a safe space, both for physical and mental well-being. So, as the world is returning back to work, here are some ways in which leaders can ma...

General, Brigade Group
General | August 2021

How to boost motivation during the holiday season

How to boost motivation during the holiday season

December has become synonymous with the holiday season and it’s hard not to get enthralled by the celebratory spirit. With people excited about Christmas and New Year, it can be tough to manage between celebrations, personal commitments, and end-of-the-year tasks. All these distractions can impact the momentum of work and ultimately productiv...

General, Brigade Group

FEATURING

CMD'S MESSAGE

A Few Thoughts

This issue is coming after a gap of one year. The April issue could not be released due to the 2nd wave of the pandemic and the connected lockdown.

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